If your university brand disappeared overnight, would anyone miss it? Research suggests that most brands are instantly forgettable – but what can universities do to stay memorable? Max du Bois takes a look Max du Bois 6月 20日
Five ways to ensure your university has a strong brand Max du Bois on how to avoid cultivating a bland, un-engaging brand, ahead of 色盒直播 event on university branding Max du Bois 9月 19日
To build digital brands, universities need to relinquish control Universities should use online platforms for conversations, not broadcasting, says Max du Bois Max du Bois 4月 10日
